Pug vs the alternatives
Honest, side-by-side comparisons, including where each alternative is still the better choice. Pug is open-source product analytics with unified profiles, self-hostable under AGPL-3.0 or free in the cloud beta.
Pug vs PostHog
The open-source PostHog alternative: focused product analytics that self-hosts on a single Go binary.
Read the comparisonPug vs Mixpanel
The same product-analytics shape (trends, funnels, retention, profiles), open source and self-hostable.
Read the comparisonPug vs Amplitude
Autocapture, funnels, retention, and profiles. Open source, with no event-volume cloud pricing.
Read the comparisonPug vs Heap
The autocapture-first model Heap pioneered: open source, self-hostable, and yours to own.
Read the comparisonPug vs Plausible
Product analytics beyond traffic stats: funnels, retention, and a profile per person.
Read the comparisonPug vs Matomo
Product behavior on a lean Go + ClickHouse stack rather than a PHP web-analytics platform.
Read the comparisonPug vs Umami
Per-person profiles, identity, and autocapture. Product analytics rather than aggregate traffic counts.
Read the comparisonPug vs Segment
Analytics you own with profiles built in, instead of a per-user pipe feeding a second metered tool.
Read the comparisonPug vs Google Analytics
Own your data instead of sending it to Google, unsampled events, GDPR-friendly, self-hostable.
Read the comparisonFree GA replacement
What GA4’s “free” really costs, and how to migrate to a free, self-hosted tool step by step.
Read the comparisonPug vs Firebase Analytics
App analytics without the 500-event ceiling: a first-class Flutter SDK, live reports, and events you own.
Read the comparisonPug vs Aptabase
Both AGPL-3.0 and self-hostable. The difference is identity: funnels, retention, and a profile per person.
Read the comparisonPug vs Countly
All six insight types in the one open edition, plain AGPL-3.0, and a single Go binary instead of Node and MongoDB.
Read the comparisonSee how Pug compares in practice
Open source, easy to self-host on a single Go binary, and free during open beta. Start a project and see live events in minutes.
Questions? Email hello@pug.sh